How to Sell Anything (even Funeral Packages!) with this PPC Social Ads Strategy

  Are you looking for a new way to get more customers or clients for your funeral or cremation business than you are getting right now? Then you’ve come to the right place.   I will show you how to get more out of your company’s marketing budget for your funeral home by running ads on social … Continued

Use Local Seminars with PPC Ads To Make A Ton of Money

  SEMINARS For years, you’ve seen some businesses use seminars to get their message out to their audiences, but do these promotions really make any money for people who use them as a marketing tool? Not only will I show you that these promotions actually do make money for the companies that use them, I’ll … Continued

Make WAY More With Your PPC Driving In-Home or Office Presentations

  In this article, I’m going to show you a new way to generate more business for campaigns, using lead generation as a part of the sales process. This technique, which involves generating in-home or in-office sales appointments instead of the ads you are using now to generate your leads over the phone, has worked … Continued

How to Generate $5 Leads With YouTube Pay-Per-Click

Despite how “too good to be true” it sounds, anyone can generate really cheap leads from YouTube if you don’t mind doing a bit of footwork with the leads in order to turn those lukewarm leads into hot ones. All you have to do to is figure out how to solve problems that your typical prospects have, using videos … Continued

How Fortune 500 eCommerce Companies Get Higher PPC ROI

eCommerce Momentum The one thing big eCommerce companies do best is keep their momentum going. They know exactly what the lifetime value of each customer is, and that number is very high because of their efforts to keep engaging and re-engaging their customers. You are probably aware of their efforts to do this through direct … Continued

How to Profit From Customer Data Onboarding PPC

What PPC Data Onboarding Is All About Data onboarding, or the upload of personalized user data to PPC ad networks for pay-per-click ad targeting, allows PPC advertisers the option to target anyone with an email address or phone number and also an account with Google, Facebook, Twitter, Gmail, or YouTube. Like traditional customer retargeting strategies, … Continued

Hyperlocal Display PPC Campaigns w/ ‘Down The Street’ Level Targeting

  Did you know that by not running display campaigns for your local business, you are easily missing out on 10x more leads than you could be getting by only running tried-and-true search-only campaigns alone? Yes, it is true … While display PPC advertising is indeed difficult to generate any kind of an ROI (much … Continued

Cart Abandonment PPC – How to Profit From the 2/3’s That Abandon

What Your Customers Are Not Telling You … While there are many reasons why eCommerce shoppers abandon their shopping carts (price comparison shopping, shipping costs, and more), PPC cart abandonment retargeting strategies offer store owners one easy way to neutralize these objections by offering cart abandoners a series of compelling, incentivized offers to make up … Continued

Why Most People Don’t Make Money With Display PPC Campaigns

If you ask most advertisers, display advertising simply does not work. As reported by a recent Infolinks study, only 14 percent of web users can recall the last banner ad they saw. Furthermore, DoubleClick (Google’s own display advertising arm), claims the average CTR, or click through rate, on their own network holds at only .06 percent, or less than one in … Continued

Split Testing PPC Landing Pages for Revenue Optimization Using VWO

Software That Increases Your Revenue? Yes, that’s right, you can definitely optimize your PPC accounts for maximum revenue by split testing your landing pages quickly and easily. Split testing tools, such as Visual Website Optimizer, have came a long way since just a few years ago. It used to be that you could not easily … Continued